Expertise of sectors
Mass consumption
The sector is characterised by strong competition, with a diverse range of players: food industries, beauty and hygiene products, everyday goods. It is influenced by trends such as health, sustainability and product customisation. The transition to more responsible consumption patterns is a key issue for retailers and brands
The challenges facing the sector
A rapidly changing global market
- The economic crisis, falling purchasing power and globalisation are having a major impact on the European market.
- The big e-commerce players (Amazon) are becoming unavoidable, while other players (Cdiscount, Fnac, Ventes Privées, Auchan, etc.) are gaining market share.
- Emerging markets (Brazil, China, India) offer opportunities while creating multi-regional complexity
A change in consumer habits
- Customers are no longer loyal to a single brand or a single means of consumption; e-commerce, drive-throughs, private sales, C2C distribution, etc. are all threatening traditional distribution and enabling customers to benefit from the advantages of different distribution channels.
- Customers are taking control of their own consumption, placing increasing importance on ethical, environmental and ecological factors, as well as on the provenance, traceability and accessibility of products.
A fall in profitability
- Customers are no longer loyal to a single brand or a single means of consumption; e-commerce, drive-throughs, private sales, C2C distribution, etc. are all threatening traditional distribution and enabling customers to benefit from the advantages of different distribution channels.
- Customers are taking control of their own consumption, placing increasing importance on ethical, environmental and ecological factors, as well as on the provenance, traceability and accessibility of products.
- Rising production costs due to wage pressures and fluctuating raw material costs.
- Pressure from public authorities to repair and reduce obsolescence, and to control inventories and working capital in line with increased demands in terms of responsiveness.
Your challenges
and our solutions
Demand Complexity
- Frame and better control the complexity of demand by including the company’s various departments (Purchasing, Supply Chain, Marketing, Sales, etc.).
- Adapt a high-performance service policy in line with customer expectations and adapted to the different sales channels, and which optimises the EBITDA of product families.
Logistic flows and WCR optimisation
- Standardise planning practices and facilitate visibility between principals via Demand Driven MRP.
- Improve efficiency in warehouses (service, productivity, mechanisation) through the e-commerce and logistics offer and the implementation of a WMS.
International and multi-channel developments
- Optimise stocks, transport and quality of service through the Supply Chain Network Design
- Manage and optimise upstream, interco and downstream transport via the Transport offer and the implementation of a TMS (Transport Management System).
- Determine the products and stock levels that would be wise to have at a given location, and thus limiting losses through stock optimisation.
Consumer satisfaction and product line profitability
- Diversify the range and the visibility of launches to ensure complete customer satisfaction.
- Work on optimising the range will enable it to be made cost-effective, thanks in particular to full cost analysis tools.
- Take account of consumer expectations, make decisions on the various product families and define the action plans needed to meet them via the S&OP process and the implementation of an APS (Advanced Planning System) and DRP
Some of our references in the sector include
DDMRP Models Simulation
Study of potential gains with the implementation of DDMRP
Mapping of physical and information flows
Implementation of Demand and Supply Planning Processes
Computerisation of the S&Op process
DDMRP Training
Use Case
Logistics Transformation
Our involvement
- Modelling of import flows from Asia to Seb’s various distribution centers in Europe
- Proposal of scenarios and a cost modelling tool
- Opportunity study for the implementation of a WMS
- Best practices for the Distribution Manager in Europe
- Implementation of a DDMRP pilot
The results
Reduction in average stock coverage
Net annual reduction in logistics costs
A Project ? Contact us
Responsable Grande Consommation
Directeur général délégué du cabinet, Antoine Bernard est spécialisé dans le management des opérations Supply Chain et intervient dans différents secteurs comme la grande distribution et la distribution spécialisée. Il a notamment travaillé avec L’Oréal et Seb.
Offrant des solutions innovantes et stratégiques pour la croissance des entreprises. Son expertise en stratégie et développement permet d’optimiser la valeur ajoutée pour chaque client.
